Human Motivation & Affective Neuroscience Lab
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Winter’s (1994) Running Text coding system

David Winter’s popular 1994 running-text system for coding the needs for power, achievement, and affiliation-intimacy simultaneously in all kinds of text (e.g., PSE/TAT stories, political speeches, historical documents) is available for download through the University of Michigan’s server. To obtain PDFs of the coding manual, training materials, and additional literature, please click here.


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